The tanks are rounded now instead of square," explains founder and CEO of The New No Limit Records, Master P. The infamous armored tank hangs diamond-encrusted around the neck of every No Limit soldier, and has proudly symbolized the indestructible power of No Limit Records from day one. The new rounded design, however, may very well represent the company's seamless transition into new territory. Master P's No Limit recently partnered with a new distribution family at Universal Records.