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	What's a shortcode? Who's got time to enter a ten-digit phone number? When your cell phone asks you where to send your message, enter the MuchMusic shortcode 70707. It's like a regular phone number, but shorter! What's a Keyword? A Keyword is used at the beginning of your message to tell MuchMusic what action you are trying to use. Without the Keyword, we get confused and don't know what to do with your message. All messages sent to 70707 need to have a Keyword at the beginning. Keyword examples: TXT - enter this before your message. NICK- enter this before registering the nickname you want to use. How much does it cost? All messages to 70707 cost 75 cents, so make sure you use the right KEYWORD in the beginning of your message. Does it cost me money to manage my profile? Yes, if you want to do it through your phone. You can also manage most of your preferences , like changing your nickname, free of charge through the web. » Click here Do all messages appear on screen? All TXT message will be viewed by the MuchModerator. If there's time, and your message is appropriate, we'll post it. We can't guarantee that all messages will appear on-air. Who's this "MuchViewer" I see sending messages onscreen? "MuchViewer" is the default name you are assigned when you send in a message without registering for a nickname. If you want to personalize your message, make sure you have a nickname. Can I pick any nickname? Yes. Your nickname has to be under 10 characters. Make sure it is appropriate to appear on-air, otherwise, we will replace it with MuchViewer. Once I have a nickname, am I stuck with it? No, you can change your nickname at any time by sending NICK followed by your new nickname, or by adjusting your MuchText Profile. Can everyone see my phone number? No. No one will see your phone number. Your personal information is completely protected. The only way someone can message you directly is through your nickname, which doesn't reveal your phone number. Don't forget, you can change your nickname at any time.